In its second year, the BAM Cinema Festival is looking to expand it's presence in the local community and in the worldwide film industry. The focus of the programming is on independent and local films, so the marketing needed to reflect that mood.

I illustrated a series of "unexpected mascots" of New York City. Streetscapes and urban wildlife are captured in a snapshot, or film still — an instance that evokes the feel of summertime Brooklyn. Through a series of posters, animated web spots, and a brochure, we create a story in the viewers mind.